March on Washington: Rare Photos of a Star-Studded Fundraiser, 1963
Martin Luther King Jr. (seated, at right) watched the Shirelles perform during the Salute to Freedom benefit concert in Birmingham, Ala., August 5, 1963.
Grey Villet/Life Pictures/Shutterstock
March on Washington: Rare Photos of a Star-Studded Fundraiser, 1963
Martin Luther King Jr. (seated, at right) watched the Shirelles perform during the Salute to Freedom benefit concert in Birmingham, Ala., August 5, 1963.
Grey Villet/Life Pictures/Shutterstock
Written By: Liz Ronk
Attracting star power to the civil rights movement was as much about raising money as it was about galvanizing public support. Fundraisers held across the country in 1963 often featured celebrities and artists on hand to help raise cash for the March on Washington. One of these events took place just a few weeks before the March, in Birmingham, Ala., where violent clashes between local police and young protesters in May 1963 spurred the momentum that culminated in the March on Washington in late August.
Dubbed a “Salute to Freedom,” the concert was held at Miles College and included appearances by Martin Luther King Jr., Ray Charles, Nina Simone, Johnny Mathis, James Baldwin and other political and pop-culture stars. Proceeds from the show helped cover transportation costs for Alabamans who went to Washington just weeks later.
None of the photos in this gallery were ever published in LIFE.
Martin Luther King Jr. (seated, at right) watched the Shirelles perform during the Salute to Freedom benefit concert in Birmingham, Ala., August 5, 1963.
Grey Villet/Life Pictures/Shutterstock
Author James Baldwin looked out at the crowd.
Grey Villet/Life Pictures/Shutterstock
Ray Charles performed.
Grey Villet/Life Pictures/Shutterstock
The crowd reacted during the Salute to Freedom benefit concert in Birmingham, Ala.
Grey Villet/Life Pictures/Shutterstock
The Salute to Freedom benefit concert in Birmingham, Ala.
Grey Villet/Life Pictures/Shutterstock
Joey Adams (left), president of the American Guild of Variety Artists, on stage with the Shirelles.
Grey Villet/Life Pictures/Shutterstock
Nina Simone performed.
Grey Villet/Life Pictures/Shutterstock
Fans enjoyed the concert.
Grey Villet/Life Pictures/Shutterstock
Martin Luther King Jr. (left) and an unidentified man addressed the crowd.
Grey Villet/Life Pictures/Shutterstock
The Salute to Freedom benefit concert in Birmingham, Ala., August 5, 1963.
Grey Villet/Life Pictures/Shutterstock
A man held an American Guild of Variety Artists banner during the Salute to Freedom benefit concert in Birmingham, Ala., August 5, 1963.